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Insights

Practical ideas and tips.

Design, print and web explained simply, to help you make better decisions for your business.

October 24, 2026

WordPress maintenance: what happens if you don’t update your site?

Hacks, outages, missing backups: the real risks of a neglected WordPress site, and what good maintenance includes.
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October 22, 2026

PDF, AI, PNG: which file should you send to the printer?

The right format, bleed, resolution and colours: everything to check before sending your file to print.
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October 20, 2026

How much does a website cost in 2026?

Real price ranges for a business website or online store, what drives the price, and the recurring costs to plan for.
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October 14, 2026

Why your website isn’t showing up on Google (and how to fix it)

The 7 most common reasons a website is invisible on Google, and 4 free actions to start fixing it.
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October 9, 2026

Website redesign: 7 steps to keep your search rankings

How to switch websites without disappearing from Google: inventory, 301 redirects, testing and post-launch monitoring.
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October 6, 2026

5 mistakes to avoid before printing your brochures

Too much text, no call to action, ignoring the fold: the most common brochure mistakes, and how to avoid them.
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October 2, 2026

Logo or complete brand: what do you really need?

The difference between a logo, a visual identity and a complete brand, and how to tell which one fits your business.
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September 29, 2026

How to choose paper for your business cards

Thickness, matte or gloss, soft-touch, foil: how to choose the paper that makes the right impression from the first handshake.
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